KY Intense

created for Stardust NY

art direction | illustration | design

Inspired by the luxurious petal elements on the KY Intense product box, I imagined the birth and bloom of a magnificent flower, bursting with energy and brilliant color. Into a dark black space a simple bud appears, glistening with sparkling dewdrops. Layers of soft diaphanous petals radiate outward as the flower grows and crescendos to reach its glorious apex. The transparent petal elements emanate a lustrous sheen and the center becomes illuminated with shimmering tones of violet, magenta and fuschia as the flower gives birth to the product box.

Intense!